Agritech startup MapMyCrop has raised $1.8 million in a seed funding round led by YourNest Venture Capital, with additional support from Eaglewings Ventures and other angel investors.
The investment is part of the YourNest-SanchiConnect Velocity Program 2024. The company had previously secured an undisclosed amount in the same round from Startup Wise Guys and other backers.
The newly acquired funds will be directed toward scaling operations, finalizing pilot projects, expanding the sales and operations team, and advancing its technology platform, the company stated.
Established in 2021 by Swapnil Jadhav and Rajesh Shirole, MapMyCrop offers an advanced 360-degree imagery agro suite that integrates critical agricultural data into a unified platform.
The company utilizes satellite imagery, IoT, and AI-powered insights to assist farmers and agribusinesses in monitoring, predicting, and optimizing crop health with high accuracy.
Currently, MapMyCrop supports over 4.7 million farmers worldwide and collaborates with organizations such as the US FDA for crop monitoring and sustainability initiatives.
It is also in the process of launching new solutions, including an AI-driven farm credit score system and a dedicated forest monitoring tool.
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As part of its growth strategy, the company aims to expand into emerging markets across Africa, Latin America, and Southeast Asia while strengthening its presence in the US and Europe. It is also working on localized AI-driven solutions to address specific agricultural challenges in different regions.
With the global agritech market expected to reach $45 billion by 2028, MapMyCrop is positioning itself as a key player in the industry. Its platform offers five key modules: onboarding, crop monitoring, detection, prediction, and sustainability-focused add-ons.
The onboarding suite features automated field boundary mapping, crop type identification, and a historical data repository, equipping farmers with actionable insights for better decision-making.