Subscription management software firm Chargebee has acquired AI-driven customer tracking platform Trainn, marking its second acquisition in just a month. The move underscores Chargebee’s push towards integrating AI into its offerings.
Last month, the Tiger Global-backed company also acquired Inai, a payment tracking and management software firm, as part of its AI expansion strategy.
Chargebee sees this acquisition as a strategic step towards enhancing customer experience in an increasingly AI-driven market.
“This presents an exciting opportunity for both Chargebee and Trainn to advance our shared vision of enabling customers in a rapidly evolving and innovation-driven market,” the company stated.
As part of the deal, Trainn’s 200 customers will now transition to Chargebee, bringing their expertise in AI-powered solutions.
Founded in 2020, Trainn had previously raised $700K (₹6 crore) in a seed round from Speciale Invest and others.
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Commenting on the evolving payments landscape, Chargebee CEO Krish Subramanian said,
“The payments market is diversifying with new payment methods, embedded payments, digital wallets, buy now and pay later options, real-time payments, and the use of AI to improve customer experience and drive new business. The burden of monitoring all the performance and details is on the customers’ infrastructure today”.
Chargebee, valued at $3.5 billion, secured $250 million in its Series H round in February 2022. Its key investors include Tiger Global, Peak XV, Insight Partners, Sapphire, and Steadview Capital.